Using a partnership agreement to build trust within joint ventures

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A formal IP strategy captured in a partnership agreement ensures IP value maximisation.

Cubicibuc’s latest article discusses how a common approach to IP issues must be agreed from the start and enshrined in a partnership’s founding documents.

This article is available in IAM Issue 92, published by Globe Business Media Group – IP Division. To view the issue in full, please go to: www.iam-media.com/Magazine/Issue/92.