Tag: Magic Sauce
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Protecting your investments in R&D and New Product Development
Protecting your investments in R&D and New Product Development Organisations that do not control their IP (generation, capture, management and exploitation) risk investments in R&D and building deliverables that are not commercially attractive. Poor IP management leads to leakage of competitive advantage, real or spurious litigation or loss of product revenues. It is vital for…
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Trade secrets may be your weakest link
Trade secrets may be your weakest link All companies have secrets. Some are technical such as the detailed specification of a manufacturing process; some are business-related such as a list of customer names and addresses, which would be useful to a competitor. Some are of enormous value. The common factor is that all can and…